Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S2
Siti 21145
VM0021145Silvermember21145@example.test · +601110021145 · Preferred outlet: OPLUMO Outlet 15
FamilyDelivery
Consent Status
Opted In
Points Balance
1,351
Current loyalty balance
Lifetime Spend
RM 1,690
Across 14 visits
Total Visits
14
Since 2025-11-04
Average Order Value
RM 106
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
105d
2026-06-26
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,351 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 15
Outlet purchase
2026-06-14 · Member activity · RM 79.50
App session
2026-06-02 · OPLUMO Outlet 15
Points credited
2026-05-21 · Member activity · RM 90.10
Win-back campaign delivered
2026-05-09 · OPLUMO Outlet 15
Outlet purchase
2026-04-27 · Member activity · RM 100.70
Points credited
2026-04-15 · OPLUMO Outlet 15
Outlet purchase
2026-04-03 · Member activity · RM 111.30