Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 21119
VM0021119Silvermember21119@example.test · +601110021119 · Preferred outlet: OPLUMO Outlet 6
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,146
Current loyalty balance
Lifetime Spend
RM 2,683
Across 43 visits
Total Visits
43
Since 2024-08-02
Average Order Value
RM 54
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
42d
2026-08-28
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
2,146 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-08-28 · OPLUMO Outlet 6
Outlet purchase
2026-08-16 · Member activity · RM 40.50
App session
2026-08-04 · OPLUMO Outlet 6
Points credited
2026-07-23 · Member activity · RM 45.90
Win-back campaign delivered
2026-07-11 · OPLUMO Outlet 6
Outlet purchase
2026-06-29 · Member activity · RM 51.30
Points credited
2026-06-17 · OPLUMO Outlet 6
Outlet purchase
2026-06-05 · Member activity · RM 56.70