Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 21040
VM0021040Membermember21040@example.test · +601110021040 · Preferred outlet: OPLUMO Outlet 12
High ValueWeekend
Consent Status
Opted In
Points Balance
653
Current loyalty balance
Lifetime Spend
RM 817
Across 16 visits
Total Visits
16
Since 2025-09-09
Average Order Value
RM 53
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
125d
2026-06-06
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
653 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-06 · OPLUMO Outlet 12
Outlet purchase
2026-05-25 · Member activity · RM 39.75
App session
2026-05-13 · OPLUMO Outlet 12
Points credited
2026-05-01 · Member activity · RM 45.05
Win-back campaign delivered
2026-04-19 · OPLUMO Outlet 12
Outlet purchase
2026-04-07 · Member activity · RM 50.35
Points credited
2026-03-26 · OPLUMO Outlet 12
Outlet purchase
2026-03-14 · Member activity · RM 55.65