Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 20927
VM0020927Membermember20927@example.test · +601110020927 · Preferred outlet: OPLUMO Outlet 1
Birthday SoonLunch
Consent Status
Opted In
Points Balance
421
Current loyalty balance
Lifetime Spend
RM 527
Across 3 visits
Total Visits
3
Since 2026-07-26
Average Order Value
RM 170
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
39d
2026-08-31
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
421 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-08-31 · OPLUMO Outlet 1
Outlet purchase
2026-08-19 · Member activity · RM 127.50
App session
2026-08-07 · OPLUMO Outlet 1
Points credited
2026-07-26 · Member activity · RM 144.50
Win-back campaign delivered
2026-07-14 · OPLUMO Outlet 1
Outlet purchase
2026-07-02 · Member activity · RM 161.50
Points credited
2026-06-20 · OPLUMO Outlet 1
Outlet purchase
2026-06-08 · Member activity · RM 178.50