Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 20859
VM0020859Membermember20859@example.test · +601110020859 · Preferred outlet: OPLUMO Outlet 1
WeekendApp User
Consent Status
Opted Out
Points Balance
463
Current loyalty balance
Lifetime Spend
RM 580
Across 24 visits
Total Visits
24
Since 2025-04-14
Average Order Value
RM 30
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
129d
2026-06-02
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
463 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-02 · OPLUMO Outlet 1
Outlet purchase
2026-05-21 · Member activity · RM 22.50
App session
2026-05-09 · OPLUMO Outlet 1
Points credited
2026-04-27 · Member activity · RM 25.50
Win-back campaign delivered
2026-04-15 · OPLUMO Outlet 1
Outlet purchase
2026-04-03 · Member activity · RM 28.50
Points credited
2026-03-22 · OPLUMO Outlet 1
Outlet purchase
2026-03-10 · Member activity · RM 31.50