Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 20812
VM0020812Goldmember20812@example.test · +601110020812 · Preferred outlet: OPLUMO Outlet 5
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
4,167
Current loyalty balance
Lifetime Spend
RM 5,210
Across 28 visits
Total Visits
28
Since 2025-01-29
Average Order Value
RM 157
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
132d
2026-05-30
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,167 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-30 · OPLUMO Outlet 5
Outlet purchase
2026-05-18 · Member activity · RM 117.75
App session
2026-05-06 · OPLUMO Outlet 5
Points credited
2026-04-24 · Member activity · RM 133.45
Win-back campaign delivered
2026-04-12 · OPLUMO Outlet 5
Outlet purchase
2026-03-31 · Member activity · RM 149.15
Points credited
2026-03-19 · OPLUMO Outlet 5
Outlet purchase
2026-03-07 · Member activity · RM 164.85