Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 20740
VM0020740Membermember20740@example.test · +601110020740 · Preferred outlet: OPLUMO Outlet 1
DeliveryBirthday Soon
Consent Status
Opted Out
Points Balance
716
Current loyalty balance
Lifetime Spend
RM 895
Across 6 visits
Total Visits
6
Since 2026-03-04
Average Order Value
RM 125
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
129d
2026-06-02
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
716 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-02 · OPLUMO Outlet 1
Outlet purchase
2026-05-21 · Member activity · RM 93.75
App session
2026-05-09 · OPLUMO Outlet 1
Points credited
2026-04-27 · Member activity · RM 106.25
Win-back campaign delivered
2026-04-15 · OPLUMO Outlet 1
Outlet purchase
2026-04-03 · Member activity · RM 118.75
Points credited
2026-03-22 · OPLUMO Outlet 1
Outlet purchase
2026-03-10 · Member activity · RM 131.25