Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H2
Hakim 20720
VM0020720Silvermember20720@example.test · +601110020720 · Preferred outlet: OPLUMO Outlet 15
High ValueWeekend
Consent Status
Opted In
Points Balance
1,723
Current loyalty balance
Lifetime Spend
RM 2,154
Across 12 visits
Total Visits
12
Since 2025-12-24
Average Order Value
RM 146
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
91d
2026-07-10
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,723 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-10 · OPLUMO Outlet 15
Outlet purchase
2026-06-28 · Member activity · RM 109.50
App session
2026-06-16 · OPLUMO Outlet 15
Points credited
2026-06-04 · Member activity · RM 124.10
Win-back campaign delivered
2026-05-23 · OPLUMO Outlet 15
Outlet purchase
2026-05-11 · Member activity · RM 138.70
Points credited
2026-04-29 · OPLUMO Outlet 15
Outlet purchase
2026-04-17 · Member activity · RM 153.30