Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 20692
VM0020692Silvermember20692@example.test · +601110020692 · Preferred outlet: OPLUMO Outlet 4
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
1,265
Current loyalty balance
Lifetime Spend
RM 1,581
Across 32 visits
Total Visits
32
Since 2025-02-13
Average Order Value
RM 49
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
45d
2026-08-25
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,265 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-25 · OPLUMO Outlet 4
Outlet purchase
2026-08-13 · Member activity · RM 36.75
App session
2026-08-01 · OPLUMO Outlet 4
Points credited
2026-07-20 · Member activity · RM 41.65
Win-back campaign delivered
2026-07-08 · OPLUMO Outlet 4
Outlet purchase
2026-06-26 · Member activity · RM 46.55
Points credited
2026-06-14 · OPLUMO Outlet 4
Outlet purchase
2026-06-02 · Member activity · RM 51.45