Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 20667
VM0020667Goldmember20667@example.test · +601110020667 · Preferred outlet: OPLUMO Outlet 13
WeekendApp User
Consent Status
Opted In
Points Balance
2,674
Current loyalty balance
Lifetime Spend
RM 3,343
Across 45 visits
Total Visits
45
Since 2024-04-30
Average Order Value
RM 87
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
100d
2026-07-01
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,674 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-07-01 · OPLUMO Outlet 13
Outlet purchase
2026-06-19 · Member activity · RM 65.25
App session
2026-06-07 · OPLUMO Outlet 13
Points credited
2026-05-26 · Member activity · RM 73.95
Win-back campaign delivered
2026-05-14 · OPLUMO Outlet 13
Outlet purchase
2026-05-02 · Member activity · RM 82.65
Points credited
2026-04-20 · OPLUMO Outlet 13
Outlet purchase
2026-04-08 · Member activity · RM 91.35