Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 02066
VM0002066Goldmember2066@example.test · +601110002066 · Preferred outlet: OPLUMO Outlet 10
LunchNew Joiner
Consent Status
Opted In
Points Balance
3,537
Current loyalty balance
Lifetime Spend
RM 4,422
Across 35 visits
Total Visits
35
Since 2024-12-14
Average Order Value
RM 112
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
52d
2026-08-18
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,537 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-18 · OPLUMO Outlet 10
Outlet purchase
2026-08-06 · Member activity · RM 84.00
App session
2026-07-25 · OPLUMO Outlet 10
Points credited
2026-07-13 · Member activity · RM 95.20
Win-back campaign delivered
2026-07-01 · OPLUMO Outlet 10
Outlet purchase
2026-06-19 · Member activity · RM 106.40
Points credited
2026-06-07 · OPLUMO Outlet 10
Outlet purchase
2026-05-26 · Member activity · RM 117.60