Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 20608
VM0020608Silvermember20608@example.test · +601110020608 · Preferred outlet: OPLUMO Outlet 5
High ValueWeekend
Consent Status
Opted In
Points Balance
1,244
Current loyalty balance
Lifetime Spend
RM 1,556
Across 26 visits
Total Visits
26
Since 2025-02-12
Average Order Value
RM 58
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
154d
2026-05-08
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,244 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-08 · OPLUMO Outlet 5
Outlet purchase
2026-04-26 · Member activity · RM 43.50
App session
2026-04-14 · OPLUMO Outlet 5
Points credited
2026-04-02 · Member activity · RM 49.30
Win-back campaign delivered
2026-03-21 · OPLUMO Outlet 5
Outlet purchase
2026-03-09 · Member activity · RM 55.10
Points credited
2026-02-25 · OPLUMO Outlet 5
Outlet purchase
2026-02-13 · Member activity · RM 60.90