Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 02056
VM0002056Platinummember2056@example.test · +601110002056 · Preferred outlet: OPLUMO Outlet 17
High ValueWeekend
Consent Status
Opted In
Points Balance
5,526
Current loyalty balance
Lifetime Spend
RM 6,908
Across 40 visits
Total Visits
40
Since 2024-09-05
Average Order Value
RM 154
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
62d
2026-08-08
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,526 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-08 · OPLUMO Outlet 17
Outlet purchase
2026-07-27 · Member activity · RM 115.50
App session
2026-07-15 · OPLUMO Outlet 17
Points credited
2026-07-03 · Member activity · RM 130.90
Win-back campaign delivered
2026-06-21 · OPLUMO Outlet 17
Outlet purchase
2026-06-09 · Member activity · RM 146.30
Points credited
2026-05-28 · OPLUMO Outlet 17
Outlet purchase
2026-05-16 · Member activity · RM 161.70