Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 20536
VM0020536Goldmember20536@example.test · +601110020536 · Preferred outlet: OPLUMO Outlet 1
High ValueWeekend
Consent Status
Opted In
Points Balance
2,825
Current loyalty balance
Lifetime Spend
RM 3,532
Across 40 visits
Total Visits
40
Since 2024-06-24
Average Order Value
RM 72
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
135d
2026-05-27
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,825 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-27 · OPLUMO Outlet 1
Outlet purchase
2026-05-15 · Member activity · RM 54.00
App session
2026-05-03 · OPLUMO Outlet 1
Points credited
2026-04-21 · Member activity · RM 61.20
Win-back campaign delivered
2026-04-09 · OPLUMO Outlet 1
Outlet purchase
2026-03-28 · Member activity · RM 68.40
Points credited
2026-03-16 · OPLUMO Outlet 1
Outlet purchase
2026-03-04 · Member activity · RM 75.60