Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 20525
VM0020525Silvermember20525@example.test · +601110020525 · Preferred outlet: OPLUMO Outlet 7
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,375
Current loyalty balance
Lifetime Spend
RM 1,720
Across 12 visits
Total Visits
12
Since 2025-10-05
Average Order Value
RM 159
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
171d
2026-04-21
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,375 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-21 · OPLUMO Outlet 7
Outlet purchase
2026-04-09 · Member activity · RM 119.25
App session
2026-03-28 · OPLUMO Outlet 7
Points credited
2026-03-16 · Member activity · RM 135.15
Win-back campaign delivered
2026-03-04 · OPLUMO Outlet 7
Outlet purchase
2026-02-20 · Member activity · RM 151.05
Points credited
2026-02-08 · OPLUMO Outlet 7
Outlet purchase
2026-01-27 · Member activity · RM 166.95