Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 20513
VM0020513Goldmember20513@example.test · +601110020513 · Preferred outlet: OPLUMO Outlet 12
FamilyDelivery
Consent Status
Opted Out
Points Balance
2,652
Current loyalty balance
Lifetime Spend
RM 3,316
Across 21 visits
Total Visits
21
Since 2025-08-15
Average Order Value
RM 141
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
60d
2026-08-10
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,652 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-10 · OPLUMO Outlet 12
Outlet purchase
2026-07-29 · Member activity · RM 105.75
App session
2026-07-17 · OPLUMO Outlet 12
Points credited
2026-07-05 · Member activity · RM 119.85
Win-back campaign delivered
2026-06-23 · OPLUMO Outlet 12
Outlet purchase
2026-06-11 · Member activity · RM 133.95
Points credited
2026-05-30 · OPLUMO Outlet 12
Outlet purchase
2026-05-18 · Member activity · RM 148.05