Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 20507
VM0020507Silvermember20507@example.test · +601110020507 · Preferred outlet: OPLUMO Outlet 6
WeekendApp User
Consent Status
Opted In
Points Balance
1,213
Current loyalty balance
Lifetime Spend
RM 1,517
Across 24 visits
Total Visits
24
Since 2025-07-14
Average Order Value
RM 75
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
38d
2026-09-01
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,213 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-01 · OPLUMO Outlet 6
Outlet purchase
2026-08-20 · Member activity · RM 56.25
App session
2026-08-08 · OPLUMO Outlet 6
Points credited
2026-07-27 · Member activity · RM 63.75
Win-back campaign delivered
2026-07-15 · OPLUMO Outlet 6
Outlet purchase
2026-07-03 · Member activity · RM 71.25
Points credited
2026-06-21 · OPLUMO Outlet 6
Outlet purchase
2026-06-09 · Member activity · RM 78.75