Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 20498
VM0020498Silvermember20498@example.test · +601110020498 · Preferred outlet: OPLUMO Outlet 14
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,649
Current loyalty balance
Lifetime Spend
RM 2,062
Across 30 visits
Total Visits
30
Since 2024-12-22
Average Order Value
RM 71
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
134d
2026-05-28
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,649 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-28 · OPLUMO Outlet 14
Outlet purchase
2026-05-16 · Member activity · RM 53.25
App session
2026-05-04 · OPLUMO Outlet 14
Points credited
2026-04-22 · Member activity · RM 60.35
Win-back campaign delivered
2026-04-10 · OPLUMO Outlet 14
Outlet purchase
2026-03-29 · Member activity · RM 67.45
Points credited
2026-03-17 · OPLUMO Outlet 14
Outlet purchase
2026-03-05 · Member activity · RM 74.55