Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 02043
VM0002043Membermember2043@example.test · +601110002043 · Preferred outlet: OPLUMO Outlet 4
WeekendApp User
Consent Status
Opted In
Points Balance
758
Current loyalty balance
Lifetime Spend
RM 948
Across 22 visits
Total Visits
22
Since 2025-04-08
Average Order Value
RM 44
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
171d
2026-04-21
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
758 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-21 · OPLUMO Outlet 4
Outlet purchase
2026-04-09 · Member activity · RM 33.00
App session
2026-03-28 · OPLUMO Outlet 4
Points credited
2026-03-16 · Member activity · RM 37.40
Win-back campaign delivered
2026-03-04 · OPLUMO Outlet 4
Outlet purchase
2026-02-20 · Member activity · RM 41.80
Points credited
2026-02-08 · OPLUMO Outlet 4
Outlet purchase
2026-01-27 · Member activity · RM 46.20