Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 20428
VM0020428Goldmember20428@example.test · +601110020428 · Preferred outlet: OPLUMO Outlet 12
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
4,683
Current loyalty balance
Lifetime Spend
RM 5,854
Across 28 visits
Total Visits
28
Since 2025-04-20
Average Order Value
RM 177
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
51d
2026-08-19
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,683 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-19 · OPLUMO Outlet 12
Outlet purchase
2026-08-07 · Member activity · RM 132.75
App session
2026-07-26 · OPLUMO Outlet 12
Points credited
2026-07-14 · Member activity · RM 150.45
Win-back campaign delivered
2026-07-02 · OPLUMO Outlet 12
Outlet purchase
2026-06-20 · Member activity · RM 168.15
Points credited
2026-06-08 · OPLUMO Outlet 12
Outlet purchase
2026-05-27 · Member activity · RM 185.85