Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 20421
VM0020421Membermember20421@example.test · +601110020421 · Preferred outlet: OPLUMO Outlet 5
New JoinerHigh Value
Consent Status
Opted In
Points Balance
132
Current loyalty balance
Lifetime Spend
RM 166
Across 2 visits
Total Visits
2
Since 2026-07-12
Average Order Value
RM 83
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
71d
2026-07-30
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
132 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-30 · OPLUMO Outlet 5
Outlet purchase
2026-07-18 · Member activity · RM 62.25
App session
2026-07-06 · OPLUMO Outlet 5
Points credited
2026-06-24 · Member activity · RM 70.55
Win-back campaign delivered
2026-06-12 · OPLUMO Outlet 5
Outlet purchase
2026-05-31 · Member activity · RM 78.85
Points credited
2026-05-19 · OPLUMO Outlet 5
Outlet purchase
2026-05-07 · Member activity · RM 87.15