Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 02039
VM0002039Goldmember2039@example.test · +601110002039 · Preferred outlet: OPLUMO Outlet 17
Birthday SoonLunch
Consent Status
Opted In
Points Balance
3,180
Current loyalty balance
Lifetime Spend
RM 3,976
Across 38 visits
Total Visits
38
Since 2024-07-17
Average Order Value
RM 93
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
148d
2026-05-14
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,180 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-14 · OPLUMO Outlet 17
Outlet purchase
2026-05-02 · Member activity · RM 69.75
App session
2026-04-20 · OPLUMO Outlet 17
Points credited
2026-04-08 · Member activity · RM 79.05
Win-back campaign delivered
2026-03-27 · OPLUMO Outlet 17
Outlet purchase
2026-03-15 · Member activity · RM 88.35
Points credited
2026-03-03 · OPLUMO Outlet 17
Outlet purchase
2026-02-19 · Member activity · RM 97.65