Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 20379
VM0020379Membermember20379@example.test · +601110020379 · Preferred outlet: OPLUMO Outlet 14
WeekendApp User
Consent Status
Opted In
Points Balance
447
Current loyalty balance
Lifetime Spend
RM 559
Across 19 visits
Total Visits
19
Since 2025-08-18
Average Order Value
RM 34
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
93d
2026-07-08
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
447 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-07-08 · OPLUMO Outlet 14
Outlet purchase
2026-06-26 · Member activity · RM 25.50
App session
2026-06-14 · OPLUMO Outlet 14
Points credited
2026-06-02 · Member activity · RM 28.90
Win-back campaign delivered
2026-05-21 · OPLUMO Outlet 14
Outlet purchase
2026-05-09 · Member activity · RM 32.30
Points credited
2026-04-27 · OPLUMO Outlet 14
Outlet purchase
2026-04-15 · Member activity · RM 35.70