Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 20370
VM0020370Silvermember20370@example.test · +601110020370 · Preferred outlet: OPLUMO Outlet 5
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,345
Current loyalty balance
Lifetime Spend
RM 2,932
Across 19 visits
Total Visits
19
Since 2025-10-03
Average Order Value
RM 132
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
47d
2026-08-23
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,345 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-23 · OPLUMO Outlet 5
Outlet purchase
2026-08-11 · Member activity · RM 99.00
App session
2026-07-30 · OPLUMO Outlet 5
Points credited
2026-07-18 · Member activity · RM 112.20
Win-back campaign delivered
2026-07-06 · OPLUMO Outlet 5
Outlet purchase
2026-06-24 · Member activity · RM 125.40
Points credited
2026-06-12 · OPLUMO Outlet 5
Outlet purchase
2026-05-31 · Member activity · RM 138.60