Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 20349
VM0020349Silvermember20349@example.test · +601110020349 · Preferred outlet: OPLUMO Outlet 1
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
1,197
Current loyalty balance
Lifetime Spend
RM 1,497
Across 12 visits
Total Visits
12
Since 2025-12-30
Average Order Value
RM 101
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
85d
2026-07-16
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,197 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-16 · OPLUMO Outlet 1
Outlet purchase
2026-07-04 · Member activity · RM 75.75
App session
2026-06-22 · OPLUMO Outlet 1
Points credited
2026-06-10 · Member activity · RM 85.85
Win-back campaign delivered
2026-05-29 · OPLUMO Outlet 1
Outlet purchase
2026-05-17 · Member activity · RM 95.95
Points credited
2026-05-05 · OPLUMO Outlet 1
Outlet purchase
2026-04-23 · Member activity · RM 106.05