Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 20345
VM0020345Silvermember20345@example.test · +601110020345 · Preferred outlet: OPLUMO Outlet 14
FamilyDelivery
Consent Status
Opted In
Points Balance
1,842
Current loyalty balance
Lifetime Spend
RM 2,303
Across 30 visits
Total Visits
30
Since 2025-02-21
Average Order Value
RM 81
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
73d
2026-07-28
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,842 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-28 · OPLUMO Outlet 14
Outlet purchase
2026-07-16 · Member activity · RM 60.75
App session
2026-07-04 · OPLUMO Outlet 14
Points credited
2026-06-22 · Member activity · RM 68.85
Win-back campaign delivered
2026-06-10 · OPLUMO Outlet 14
Outlet purchase
2026-05-29 · Member activity · RM 76.95
Points credited
2026-05-17 · OPLUMO Outlet 14
Outlet purchase
2026-05-05 · Member activity · RM 85.05