Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 20343
VM0020343Membermember20343@example.test · +601110020343 · Preferred outlet: OPLUMO Outlet 12
Birthday SoonLunch
Consent Status
Opted In
Points Balance
618
Current loyalty balance
Lifetime Spend
RM 773
Across 24 visits
Total Visits
24
Since 2025-05-13
Average Order Value
RM 41
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
100d
2026-07-01
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
618 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-07-01 · OPLUMO Outlet 12
Outlet purchase
2026-06-19 · Member activity · RM 30.75
App session
2026-06-07 · OPLUMO Outlet 12
Points credited
2026-05-26 · Member activity · RM 34.85
Win-back campaign delivered
2026-05-14 · OPLUMO Outlet 12
Outlet purchase
2026-05-02 · Member activity · RM 38.95
Points credited
2026-04-20 · OPLUMO Outlet 12
Outlet purchase
2026-04-08 · Member activity · RM 43.05