Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 02031
VM0002031Membermember2031@example.test · +601110002031 · Preferred outlet: OPLUMO Outlet 9
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
648
Current loyalty balance
Lifetime Spend
RM 810
Across 13 visits
Total Visits
13
Since 2025-11-25
Average Order Value
RM 50
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
102d
2026-06-29
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
648 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-29 · OPLUMO Outlet 9
Outlet purchase
2026-06-17 · Member activity · RM 37.50
App session
2026-06-05 · OPLUMO Outlet 9
Points credited
2026-05-24 · Member activity · RM 42.50
Win-back campaign delivered
2026-05-12 · OPLUMO Outlet 9
Outlet purchase
2026-04-30 · Member activity · RM 47.50
Points credited
2026-04-18 · OPLUMO Outlet 9
Outlet purchase
2026-04-06 · Member activity · RM 52.50