Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 00203
VM0000203Silvermember203@example.test · +601110000203 · Preferred outlet: OPLUMO Outlet 17
WeekendApp User
Consent Status
Opted In
Points Balance
1,128
Current loyalty balance
Lifetime Spend
RM 1,411
Across 13 visits
Total Visits
13
Since 2025-09-29
Average Order Value
RM 100
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
159d
2026-05-03
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,128 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-03 · OPLUMO Outlet 17
Outlet purchase
2026-04-21 · Member activity · RM 75.00
App session
2026-04-09 · OPLUMO Outlet 17
Points credited
2026-03-28 · Member activity · RM 85.00
Win-back campaign delivered
2026-03-16 · OPLUMO Outlet 17
Outlet purchase
2026-03-04 · Member activity · RM 95.00
Points credited
2026-02-20 · OPLUMO Outlet 17
Outlet purchase
2026-02-08 · Member activity · RM 105.00