Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 20229
VM0020229Membermember20229@example.test · +601110020229 · Preferred outlet: OPLUMO Outlet 17
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
330
Current loyalty balance
Lifetime Spend
RM 413
Across 8 visits
Total Visits
8
Since 2026-03-08
Average Order Value
RM 60
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
89d
2026-07-12
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
330 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-12 · OPLUMO Outlet 17
Outlet purchase
2026-06-30 · Member activity · RM 45.00
App session
2026-06-18 · OPLUMO Outlet 17
Points credited
2026-06-06 · Member activity · RM 51.00
Win-back campaign delivered
2026-05-25 · OPLUMO Outlet 17
Outlet purchase
2026-05-13 · Member activity · RM 57.00
Points credited
2026-05-01 · OPLUMO Outlet 17
Outlet purchase
2026-04-19 · Member activity · RM 63.00