Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 20212
VM0020212Membermember20212@example.test · +601110020212 · Preferred outlet: OPLUMO Outlet 17
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
64
Current loyalty balance
Lifetime Spend
RM 80
Across 2 visits
Total Visits
2
Since 2026-04-29
Average Order Value
RM 35
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
145d
2026-05-17
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
64 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-17 · OPLUMO Outlet 17
Outlet purchase
2026-05-05 · Member activity · RM 26.25
App session
2026-04-23 · OPLUMO Outlet 17
Points credited
2026-04-11 · Member activity · RM 29.75
Win-back campaign delivered
2026-03-30 · OPLUMO Outlet 17
Outlet purchase
2026-03-18 · Member activity · RM 33.25
Points credited
2026-03-06 · OPLUMO Outlet 17
Outlet purchase
2026-02-22 · Member activity · RM 36.75