Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 20200
VM0020200Platinummember20200@example.test · +601110020200 · Preferred outlet: OPLUMO Outlet 5
High ValueWeekend
Consent Status
Opted In
Points Balance
7,124
Current loyalty balance
Lifetime Spend
RM 8,905
Across 45 visits
Total Visits
45
Since 2024-03-23
Average Order Value
RM 168
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
138d
2026-05-24
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
7,124 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-24 · OPLUMO Outlet 5
Outlet purchase
2026-05-12 · Member activity · RM 126.00
App session
2026-04-30 · OPLUMO Outlet 5
Points credited
2026-04-18 · Member activity · RM 142.80
Win-back campaign delivered
2026-04-06 · OPLUMO Outlet 5
Outlet purchase
2026-03-25 · Member activity · RM 159.60
Points credited
2026-03-13 · OPLUMO Outlet 5
Outlet purchase
2026-03-01 · Member activity · RM 176.40