Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 02018
VM0002018Goldmember2018@example.test · +601110002018 · Preferred outlet: OPLUMO Outlet 13
LunchNew Joiner
Consent Status
Opted Out
Points Balance
2,591
Current loyalty balance
Lifetime Spend
RM 3,239
Across 42 visits
Total Visits
42
Since 2024-05-05
Average Order Value
RM 74
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
149d
2026-05-13
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,591 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-13 · OPLUMO Outlet 13
Outlet purchase
2026-05-01 · Member activity · RM 55.50
App session
2026-04-19 · OPLUMO Outlet 13
Points credited
2026-04-07 · Member activity · RM 62.90
Win-back campaign delivered
2026-03-26 · OPLUMO Outlet 13
Outlet purchase
2026-03-14 · Member activity · RM 70.30
Points credited
2026-03-02 · OPLUMO Outlet 13
Outlet purchase
2026-02-18 · Member activity · RM 77.70