Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 20135
VM0020135Membermember20135@example.test · +601110020135 · Preferred outlet: OPLUMO Outlet 8
Birthday SoonLunch
Consent Status
Opted In
Points Balance
562
Current loyalty balance
Lifetime Spend
RM 703
Across 21 visits
Total Visits
21
Since 2025-10-09
Average Order Value
RM 32
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
5d
2026-10-04
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
562 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-10-04 · OPLUMO Outlet 8
Outlet purchase
2026-09-22 · Member activity · RM 24.00
App session
2026-09-10 · OPLUMO Outlet 8
Points credited
2026-08-29 · Member activity · RM 27.20
Win-back campaign delivered
2026-08-17 · OPLUMO Outlet 8
Outlet purchase
2026-08-05 · Member activity · RM 30.40
Points credited
2026-07-24 · OPLUMO Outlet 8
Outlet purchase
2026-07-12 · Member activity · RM 33.60