Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 20128
VM0020128Membermember20128@example.test · +601110020128 · Preferred outlet: OPLUMO Outlet 1
High ValueWeekend
Consent Status
Opted In
Points Balance
815
Current loyalty balance
Lifetime Spend
RM 1,019
Across 8 visits
Total Visits
8
Since 2025-12-30
Average Order Value
RM 142
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
157d
2026-05-05
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
815 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-05 · OPLUMO Outlet 1
Outlet purchase
2026-04-23 · Member activity · RM 106.50
App session
2026-04-11 · OPLUMO Outlet 1
Points credited
2026-03-30 · Member activity · RM 120.70
Win-back campaign delivered
2026-03-18 · OPLUMO Outlet 1
Outlet purchase
2026-03-06 · Member activity · RM 134.90
Points credited
2026-02-22 · OPLUMO Outlet 1
Outlet purchase
2026-02-10 · Member activity · RM 149.10