Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 20127
VM0020127Membermember20127@example.test · +601110020127 · Preferred outlet: OPLUMO Outlet 17
Birthday SoonLunch
Consent Status
Opted In
Points Balance
259
Current loyalty balance
Lifetime Spend
RM 324
Across 2 visits
Total Visits
2
Since 2026-05-13
Average Order Value
RM 168
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
131d
2026-05-31
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
259 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-31 · OPLUMO Outlet 17
Outlet purchase
2026-05-19 · Member activity · RM 126.00
App session
2026-05-07 · OPLUMO Outlet 17
Points credited
2026-04-25 · Member activity · RM 142.80
Win-back campaign delivered
2026-04-13 · OPLUMO Outlet 17
Outlet purchase
2026-04-01 · Member activity · RM 159.60
Points credited
2026-03-20 · OPLUMO Outlet 17
Outlet purchase
2026-03-08 · Member activity · RM 176.40