Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H2
Hakim 20120
VM0020120Silvermember20120@example.test · +601110020120 · Preferred outlet: OPLUMO Outlet 10
High ValueWeekend
Consent Status
Opted In
Points Balance
1,145
Current loyalty balance
Lifetime Spend
RM 1,432
Across 9 visits
Total Visits
9
Since 2026-04-01
Average Order Value
RM 140
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
47d
2026-08-23
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,145 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-23 · OPLUMO Outlet 10
Outlet purchase
2026-08-11 · Member activity · RM 105.00
App session
2026-07-30 · OPLUMO Outlet 10
Points credited
2026-07-18 · Member activity · RM 119.00
Win-back campaign delivered
2026-07-06 · OPLUMO Outlet 10
Outlet purchase
2026-06-24 · Member activity · RM 133.00
Points credited
2026-06-12 · OPLUMO Outlet 10
Outlet purchase
2026-05-31 · Member activity · RM 147.00