Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 20114
VM0020114Silvermember20114@example.test · +601110020114 · Preferred outlet: OPLUMO Outlet 4
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,036
Current loyalty balance
Lifetime Spend
RM 1,295
Across 35 visits
Total Visits
35
Since 2024-09-26
Average Order Value
RM 33
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
131d
2026-05-31
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,036 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-31 · OPLUMO Outlet 4
Outlet purchase
2026-05-19 · Member activity · RM 24.75
App session
2026-05-07 · OPLUMO Outlet 4
Points credited
2026-04-25 · Member activity · RM 28.05
Win-back campaign delivered
2026-04-13 · OPLUMO Outlet 4
Outlet purchase
2026-04-01 · Member activity · RM 31.35
Points credited
2026-03-20 · OPLUMO Outlet 4
Outlet purchase
2026-03-08 · Member activity · RM 34.65