Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 20080
VM0020080Goldmember20080@example.test · +601110020080 · Preferred outlet: OPLUMO Outlet 4
High ValueWeekend
Consent Status
Opted In
Points Balance
3,293
Current loyalty balance
Lifetime Spend
RM 4,117
Across 33 visits
Total Visits
33
Since 2024-11-23
Average Order Value
RM 107
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
109d
2026-06-22
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,293 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-22 · OPLUMO Outlet 4
Outlet purchase
2026-06-10 · Member activity · RM 80.25
App session
2026-05-29 · OPLUMO Outlet 4
Points credited
2026-05-17 · Member activity · RM 90.95
Win-back campaign delivered
2026-05-05 · OPLUMO Outlet 4
Outlet purchase
2026-04-23 · Member activity · RM 101.65
Points credited
2026-04-11 · OPLUMO Outlet 4
Outlet purchase
2026-03-30 · Member activity · RM 112.35