Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 20045
VM0020045Goldmember20045@example.test · +601110020045 · Preferred outlet: OPLUMO Outlet 3
New JoinerHigh Value
Consent Status
Opted In
Points Balance
4,521
Current loyalty balance
Lifetime Spend
RM 5,652
Across 42 visits
Total Visits
42
Since 2024-06-05
Average Order Value
RM 137
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
118d
2026-06-13
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,521 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-13 · OPLUMO Outlet 3
Outlet purchase
2026-06-01 · Member activity · RM 102.75
App session
2026-05-20 · OPLUMO Outlet 3
Points credited
2026-05-08 · Member activity · RM 116.45
Win-back campaign delivered
2026-04-26 · OPLUMO Outlet 3
Outlet purchase
2026-04-14 · Member activity · RM 130.15
Points credited
2026-04-02 · OPLUMO Outlet 3
Outlet purchase
2026-03-21 · Member activity · RM 143.85