Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
J2
Jason 20026
VM0020026Goldmember20026@example.test · +601110020026 · Preferred outlet: OPLUMO Outlet 1
LunchNew Joiner
Consent Status
Opted In
Points Balance
3,098
Current loyalty balance
Lifetime Spend
RM 3,873
Across 31 visits
Total Visits
31
Since 2025-02-04
Average Order Value
RM 115
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
72d
2026-07-29
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,098 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-29 · OPLUMO Outlet 1
Outlet purchase
2026-07-17 · Member activity · RM 86.25
App session
2026-07-05 · OPLUMO Outlet 1
Points credited
2026-06-23 · Member activity · RM 97.75
Win-back campaign delivered
2026-06-11 · OPLUMO Outlet 1
Outlet purchase
2026-05-30 · Member activity · RM 109.25
Points credited
2026-05-18 · OPLUMO Outlet 1
Outlet purchase
2026-05-06 · Member activity · RM 120.75