Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 20006
VM0020006Platinummember20006@example.test · +601110020006 · Preferred outlet: OPLUMO Outlet 15
App UserFamily
Consent Status
Opted In
Points Balance
5,204
Current loyalty balance
Lifetime Spend
RM 6,505
Across 37 visits
Total Visits
37
Since 2024-10-15
Average Order Value
RM 159
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
76d
2026-07-25
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,204 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-25 · OPLUMO Outlet 15
Outlet purchase
2026-07-13 · Member activity · RM 119.25
App session
2026-07-01 · OPLUMO Outlet 15
Points credited
2026-06-19 · Member activity · RM 135.15
Win-back campaign delivered
2026-06-07 · OPLUMO Outlet 15
Outlet purchase
2026-05-26 · Member activity · RM 151.05
Points credited
2026-05-14 · OPLUMO Outlet 15
Outlet purchase
2026-05-02 · Member activity · RM 166.95