Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 20003
VM0020003Membermember20003@example.test · +601110020003 · Preferred outlet: OPLUMO Outlet 12
WeekendApp User
Consent Status
Opted In
Points Balance
646
Current loyalty balance
Lifetime Spend
RM 808
Across 5 visits
Total Visits
5
Since 2026-04-15
Average Order Value
RM 156
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
105d
2026-06-26
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
646 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 12
Outlet purchase
2026-06-14 · Member activity · RM 117.00
App session
2026-06-02 · OPLUMO Outlet 12
Points credited
2026-05-21 · Member activity · RM 132.60
Win-back campaign delivered
2026-05-09 · OPLUMO Outlet 12
Outlet purchase
2026-04-27 · Member activity · RM 148.20
Points credited
2026-04-15 · OPLUMO Outlet 12
Outlet purchase
2026-04-03 · Member activity · RM 163.80