Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Sarah 19975
VM0019975Goldmember19975@example.test · +601110019975 · Preferred outlet: OPLUMO Outlet 1
Birthday SoonLunch
Consent Status
Opted In
Points Balance
4,161
Current loyalty balance
Lifetime Spend
RM 5,202
Across 42 visits
Total Visits
42
Since 2024-08-07
Average Order Value
RM 121
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
55d
2026-08-15
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,161 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-15 · OPLUMO Outlet 1
Outlet purchase
2026-08-03 · Member activity · RM 90.75
App session
2026-07-22 · OPLUMO Outlet 1
Points credited
2026-07-10 · Member activity · RM 102.85
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 1
Outlet purchase
2026-06-16 · Member activity · RM 114.95
Points credited
2026-06-04 · OPLUMO Outlet 1
Outlet purchase
2026-05-23 · Member activity · RM 127.05