Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 19965
VM0019965Membermember19965@example.test · +601110019965 · Preferred outlet: OPLUMO Outlet 8
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
93
Current loyalty balance
Lifetime Spend
RM 117
Across 5 visits
Total Visits
5
Since 2026-04-14
Average Order Value
RM 31
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
106d
2026-06-25
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
93 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-25 · OPLUMO Outlet 8
Outlet purchase
2026-06-13 · Member activity · RM 23.25
App session
2026-06-01 · OPLUMO Outlet 8
Points credited
2026-05-20 · Member activity · RM 26.35
Win-back campaign delivered
2026-05-08 · OPLUMO Outlet 8
Outlet purchase
2026-04-26 · Member activity · RM 29.45
Points credited
2026-04-14 · OPLUMO Outlet 8
Outlet purchase
2026-04-02 · Member activity · RM 32.55