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HongdaFounder
Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

WJ

Wei Jian 19934

VM0019934Member

member19934@example.test · +601110019934 · Preferred outlet: OPLUMO Outlet 11

App UserFamily
Consent Status
Opted In
Points Balance
640
Current loyalty balance
Lifetime Spend
RM 801
Across 15 visits
Total Visits
15
Since 2025-12-10
Average Order Value
RM 43
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
51d
2026-08-19
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards

Member member

★
640 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardAvailable · expires 2026-12-31
%
Free BeverageAvailable · expires 2026-11-30
Member notes

Relationship context

N
CRM NoteNo manual notes yet
N
CRM NoteConsider win-back offer
Recent activity

Member timeline

Win-back campaign delivered
2026-08-19 · OPLUMO Outlet 11
Outlet purchase
2026-08-07 · Member activity · RM 32.25
App session
2026-07-26 · OPLUMO Outlet 11
Points credited
2026-07-14 · Member activity · RM 36.55
Win-back campaign delivered
2026-07-02 · OPLUMO Outlet 11
Outlet purchase
2026-06-20 · Member activity · RM 40.85
Points credited
2026-06-08 · OPLUMO Outlet 11
Outlet purchase
2026-05-27 · Member activity · RM 45.15