Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 19905
VM0019905Silvermember19905@example.test · +601110019905 · Preferred outlet: OPLUMO Outlet 16
FamilyDelivery
Consent Status
Opted In
Points Balance
1,584
Current loyalty balance
Lifetime Spend
RM 1,980
Across 37 visits
Total Visits
37
Since 2024-10-29
Average Order Value
RM 70
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
62d
2026-08-08
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,584 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-08 · OPLUMO Outlet 16
Outlet purchase
2026-07-27 · Member activity · RM 52.50
App session
2026-07-15 · OPLUMO Outlet 16
Points credited
2026-07-03 · Member activity · RM 59.50
Win-back campaign delivered
2026-06-21 · OPLUMO Outlet 16
Outlet purchase
2026-06-09 · Member activity · RM 66.50
Points credited
2026-05-28 · OPLUMO Outlet 16
Outlet purchase
2026-05-16 · Member activity · RM 73.50