Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 19900
VM0019900Goldmember19900@example.test · +601110019900 · Preferred outlet: OPLUMO Outlet 11
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
2,975
Current loyalty balance
Lifetime Spend
RM 3,719
Across 24 visits
Total Visits
24
Since 2025-03-22
Average Order Value
RM 126
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
152d
2026-05-10
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,975 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-10 · OPLUMO Outlet 11
Outlet purchase
2026-04-28 · Member activity · RM 94.50
App session
2026-04-16 · OPLUMO Outlet 11
Points credited
2026-04-04 · Member activity · RM 107.10
Win-back campaign delivered
2026-03-23 · OPLUMO Outlet 11
Outlet purchase
2026-03-11 · Member activity · RM 119.70
Points credited
2026-02-27 · OPLUMO Outlet 11
Outlet purchase
2026-02-15 · Member activity · RM 132.30