Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 19898
VM0019898Silvermember19898@example.test · +601110019898 · Preferred outlet: OPLUMO Outlet 9
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,719
Current loyalty balance
Lifetime Spend
RM 2,149
Across 16 visits
Total Visits
16
Since 2025-10-28
Average Order Value
RM 110
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
76d
2026-07-25
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,719 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-25 · OPLUMO Outlet 9
Outlet purchase
2026-07-13 · Member activity · RM 82.50
App session
2026-07-01 · OPLUMO Outlet 9
Points credited
2026-06-19 · Member activity · RM 93.50
Win-back campaign delivered
2026-06-07 · OPLUMO Outlet 9
Outlet purchase
2026-05-26 · Member activity · RM 104.50
Points credited
2026-05-14 · OPLUMO Outlet 9
Outlet purchase
2026-05-02 · Member activity · RM 115.50