Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 19880
VM0019880Goldmember19880@example.test · +601110019880 · Preferred outlet: OPLUMO Outlet 8
High ValueWeekend
Consent Status
Opted Out
Points Balance
2,872
Current loyalty balance
Lifetime Spend
RM 3,590
Across 40 visits
Total Visits
40
Since 2024-05-14
Average Order Value
RM 99
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
176d
2026-04-16
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,872 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-16 · OPLUMO Outlet 8
Outlet purchase
2026-04-04 · Member activity · RM 74.25
App session
2026-03-23 · OPLUMO Outlet 8
Points credited
2026-03-11 · Member activity · RM 84.15
Win-back campaign delivered
2026-02-27 · OPLUMO Outlet 8
Outlet purchase
2026-02-15 · Member activity · RM 94.05
Points credited
2026-02-03 · OPLUMO Outlet 8
Outlet purchase
2026-01-22 · Member activity · RM 103.95